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AUTHORS
Anthony Vade
For nearly thirty years, Anthony Vade has been a trusted advisor to Fortune 500 corporations, guiding leaders and teams through the complex terrain of high-stakes decision-making and strategic innovation.
His work with world-leading technology, hospitality, and production companies became a living laboratory, revealing a critical gap: even the smartest teams were being derailed by predictable, unseen errors in thinking. This led him to write A Field Guide to Brain Glitches, which draws on his academic foundation in human behavior and evolutionary psychology to diagnose the cognitive biases that sabotage modern business.
Anthony’s approach, grounded in human-centric design and outcome-driven ideation, is dedicated to solving this problem. He translates the science of decision-making into practical action, a process codified in A Field Guide to Making Better Decisions. Through transformative workshops and collaborative projects, he equips teams with the frameworks needed to foster constructive debate, build consensus, and move from analysis to action. His insights on applying these principles at an organizational level form the basis of A Field Guide to Plotting a Course, a strategic navigator for leaders building resilient organizations.
As the founder of Strategy Table, Anthony now leverages the principles from his books to empower organizations with innovative strategies that yield tangible returns. A globally recognized speaker and a contributor to academic institutions and industry associations. He shares his insights on how to counteract cognitive bias and experience design for success.
Born in Australia and now based in Toronto, Anthony’s work is a testament to the power of integrating a deep understanding of human psychology with the practical demands of global business strategy. He provides leaders with not just a new way to think, but a complete toolkit to act with greater clarity and confidence.
REFLECTIONS ON WRITING
Writing the Field Guide series has been a profound journey of self-discovery. What began as an effort to codify hundreds of design workshops and my professional experiences quickly transformed into a deep dive into my own thinking. Engaging with neuroscience, psychology, and strategists wasn’t just research; it was a series of perspective-shifting conversations that reshaped my understanding of how we operate in our communities, tribes, and workplaces. I saw with fresh eyes the invisible threads of bias and connection that guide us all, and in teaching others to see them, I learned to see them more clearly in myself.
This exploration needed a visual language that was as accessible as the concepts themselves. My lifelong love for the bold, immediate communication of pop art, graphic novels, and concert posters felt like the perfect fit. I wanted the artwork to be a tool for understanding, not just decoration. Blending analog sketches with digital tools allowed for a playful, iterative process, creating colorful, joy-filled imagery that I hope makes these complex ideas feel less intimidating. The process was a reminder that even the most serious subjects can be explored with a sense of wonder. It’s been a privilege to build this world, and in doing so, to better understand the one we all share.
